Suck It Up Buttercup

Now that the New Year is underway, you may be updating your database. And if you’re like me, you beat yourself up when you see a client’s name you haven’t stayed in contact with. Yes, it happens to the best of us! It’s a horrible feeling because you know better, but at this point, it …
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Declutter Your Marketing

At the beginning of each year, many of us are inspired to simplify our lives. One of the ways we do this is by decluttering our homes. The act of decluttering forces us to be brutally honest about what serves us, and what doesn’t. When you do this, it reduces overwhelm and you feel better. …
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Marketing That Won’t Cost You A Dime

Let’s face it, the beginning of the year can be tough for agents. You’ve just come off the holidays, the market has slowed down, and you’re anxious to get back to work and close your next deal. However, if your budget is limited, you may struggle with marketing your business during this time. Not to …
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Create Clients That Last a Lifetime

Have you ever heard the saying, you’re only as strong as your network? It’s true, and that’s why nurturing your relationships should be a top priority in your business. To prove our point, we’d like you to consider the lifetime value of a client.  When you think beyond the value of just a single transaction, …
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Creativity Matters in Marketing. Not Your Budget.

Every day we are exposed to thousands of messages. And often, agents think the only way they can stand out is to spend more money. But that’s not the case. It really comes down to creativity. The more creative you are with your messaging, the better chance you can stand out and make a difference.  …
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Make self-care your focus in 2022.

Let’s face it, 2021 was a challenging year in real estate. Inventory was low across the nation, and many wrote multiple offers for their clients before they finally got one accepted. At times we felt like therapists and would end our days exhausted and wondering why we got into this business in the first place. …
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How Not To Suck at Marketing

Let’s face it, real estate agents are some of the worst marketers on the planet. Please don’t be offended when I say this, but it’s true. If you want to stand out from the masses, you need to challenge yourself to be creative and fight the urge to put out mediocre ads aren’t memorable and …
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Season of Gratitude

As we approach the holiday season, we reflect on the challenges and successes we’ve experienced throughout the year. We feel grateful for the friends, clients, and family members who have enriched our lives. This week, take time to celebrate others through random acts of kindness. Here are some ideas. MONDAY: Be an active listener Listen …
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Be a Party Thrower

Client appreciation parties are the ultimate way for agents to connect to their sphere. It’s estimated that 60% of all agent’s business comes from their database – not technology or prospecting. For this reason, events should be part of every agent’s plan. Here are 5 tips to throwing a great party. #1 Think Outside the …
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Got Nothing To Say? We’ve Got You Covered!

Staying in touch with your sphere can be challenging, especially when you struggle with a reason to reach out. But there’s always something to celebrate. Whether it be the holidays, a birthday, anniversary, or a milestone, every day brings a new opportunity to recognize one of life’s happy moments. Here are 5 ways you can …
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Spread the word.
End the awkwardness.

Awkward Agent